Love ain’t easy – everybody knows. And this you can see in the powerful music video for Demi Lovato’s “Tell me you love me”. Director Mark Pellington from Washington Square Films have created a video that tells the story of Demi and her relationship with a man played by actor and activist Jesse Williams. It’s love and drama presented in a beautiful way. Just like it was in the classic HBO-serial with the same name.
Music videos showing the lyrics (Lyric video) have progressed and becoming more interesting. Latest example is M.I.A.’s India style “Come walk with me”. One of the first lyric video were George Michaels “Praying for time” and lately we’ve seen Timberlakes “Suit & Tie”, Demi Lovatos “Heart Attack” and Lady Gagas “Applause”.
Disney pop star Demi Lovato used Twitter when launching her new video “Heart Attack”. Fans were instructed to tweet the lyrics and when it reached certain numbers the video was released. She succeeded and #unlockheartattack actually became the top worldwide Twitter trend for several hours. Twitter is also a part of the video as it consists of Lovato-specific global Twitter trends.