The Parisan museum The Louvre had more visitors than ever during 2018. There are several reasons and one is the video “Apeshit” by Beyoncé and Jay-Z. In the video we see lots of artwork and the beautiful interior of the museum building. Music videos by big artists reaches millions of people on YouTube and are important as marketing tools and means for communicating messages. Hopefully the video helps to open the eyes for history and great pieces of art.

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